Rediscovering Passion in Life and Business

Multi Channel Marketing, Digital Marketing Consulting

A Personal Journey and Professional Reflection

Self-Admission: I Told a Little Lie Today

Over the past two years, my wife of 23 years has been instrumental in helping me rediscover my passion—not just for life but for the work I do in SEO consulting, digital marketing consulting, and building effective marketing strategies. It’s funny how personal moments have a way of shaping professional clarity.

Saturdays are usually my time to unwind on mountain bike trails, and I had planned to ride while Jeanine ran the Nebo Half Marathon. For those who know us, you know how much her passion for running has inspired me over the years. It’s her discipline and how she approaches every challenge with determination and heart. Watching her thrive has often reminded me why I chose this path in multi-channel marketing—helping businesses find their stride and go the distance.

A few years back, her unwavering support and encouragement reignited my excitement for life and work. I reassessed my approach to digital marketing strategies then, and her words were a gentle nudge, reminding me that growth requires consistency and adaptability.

So today, I told her a little lie. I said I’d do my ride and catch up with her after the race.

But… I had a secret.

Instead of hitting the trails, I surprised her by showing up early to cheer her on—just as she’s shown up for me countless times over the years. Watching her crest the hill with speed and grace, faster than I’d ever seen her run, filled me with pride and joy. The look of surprise on her face made the moment unforgettable.

content marketing alignment

This got me thinking about the parallels between running a race and what I do for clients in LinkedIn marketing and other multi-channel marketing strategies. Both require a clear plan, perseverance, and the support of a team or community that believes in you. Whether crafting a tailored digital marketing consulting plan for a business or cheering on a loved one as they tackle a half-marathon, the principles remain the same: passion, dedication, and showing up at the right moments.

I may never accomplish the dedication it takes to be an elite runner, and that’s okay. Because in her passion, I find my role as her biggest supporter. Similarly, in business, I may not be in the spotlight, but I thrive in helping others reach their goals—whether it’s optimizing their SEO strategy, amplifying their LinkedIn marketing efforts, or fine-tuning a multi-channel approach that drives results.

Moments like these remind me why I love what I do. It’s about helping others shine, whether it’s a business climbing the ranks in search engines or a person crossing the finish line faster than they thought possible.

As I watched Jeanine run past me with her unstoppable energy, I was reminded of the importance of having a strong support system in personal and professional endeavors. As a digital marketing consultant, I strive to be that support system for every client, cheering them on, celebrating their wins, and helping them overcome challenges.

This weekend, I hope you enjoy doing what you love with those who make your life extraordinary. And if you’re ready to run the next leg of your business journey, remember—you don’t have to do it alone. I’d be honored to be part of your team, helping you build the marketing strategies that carry you across the finish line.


Ready to rediscover your business passion? Connect with me to explore how SEO consulting, LinkedIn marketing, or a tailored multi-channel marketing strategy can help you achieve your goals.

Let’s connect and discuss how we can work together to grow your business, regain traffic, and transform your marketing approach.

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